Some Thoughts on Thought Leadership

Dan Goslen
6 min readMar 26, 2022
Photo by Jana Sabeth on Unsplash

The other week I saw a pretty upsetting Tweet by Allen Holub. Holub is an Agile coach and software thought leader. A lot of his focus is on helping teams get away from process and “Agile-ish” workflows to workflows centered on team productivity.

He wrote the following:

This kind of statement isn’t unlike Holub either, and his style tends to be controversial and intentionally provocative. His whole business relies on convincing people he has a better way to do Agile, which means convincing people they need his help.

I usually don’t find his takes offensive or frustrating. Even if I disagree with his perspective, he usually brings a helpful insight to think through. However, I find his statement baseless and naive in this particular case. I’ve even written about the subject of code reviews, pull requests, and trust before. Using a tool doesn’t mean there is no trust. It might be a symptom, but not enough to diagnose a disease.

I mention all of this because I’m beginning to grow tired of harsh definitive statements like Holub’s. I don’t believe it helps the software engineering community grow and learn. Are there times we should voice strong opinions? Absolutely. And yet, the best declarations of an opinion also make it clear the idea is based on individual experience and offered with humility, knowing they don’t know everything.

All of this got my head spinning, so I reflected a bit deeper about the whole concept of thought leadership. What makes someone a thought-leader? Are they always right? What is their role in our software communities?

I don’t know all the answers, but here are some of my thoughts.

What is Thought Leadership?

Thought leadership is a bit hard to define. Like many high-level ideas — you know it when you see it. A good starter, though, is the definition from Oxford below:

intellectual influence and innovative or pioneering thinking

In the age of social media and content, the word “influence” is particularly critical. Many people…

Dan Goslen

Team Driven Developer | Jesus follower | husband | software engineer